BANKEX
Cooperation started: Sep 2017
TGE dates: 28th Nov - 28th Dec 2017

BANKEX builds a Smart Assets technology to develop a new generation of decentralized capital markets.

BANKEX builds a Smart Assets technology to develop a new generation of decentralized capital markets. The project lays the foundation for the Internet of Assets (IoA), an online platform for asset tokenization.

70 600 000 USD

attracted

20 000 000 USD on the pre-sale round

63,000 backers

200 PR publications in 45 top media

22 Youtube videos with 112,000 reach

40,000 social media followers attracted in 1 month

60,000 impressions daily

Story

A hyper-technological FinTech lab develops plenty of blockchain-based products and applicable solutions for relevant real-world problems. They’re extremely useful, but there’s a problem – they’re too complicated for ordinary users, and most of them don’t yet know they need those solutions.

Strategy

We relied on creating a loyal community of people understanding and valuing the technology BANKEX presents. Those already in were eager to support the project with effort and money. To get the community to grow, we placed our bets on viral content distribution and targeting. Using lots of crypto PR, situational marketing, and resonating use cases, we got out the product’s idea to the wider audience.

Results

Total raise of 70 600 000 USD
Having raised 20 000 000 USD on the pre-sale round
Marketing reach of 4 200 000 people

Track record
HUMANIQ
5 163 000 USD
6 - 27 Apr 2017

Financial services with its own cryptocurrency, which is aimed at eradicating poverty amongst millions of people living in the emerging economies.

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NagaCoin
50 020 960 USD
20 Nov — 15 Dec, 2017

NAGA Coin establishes the world's first crypto gateway to trade any sort of financial instrument, real and virtual good in a secure and transparent way.

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Gold
7 300 000 USD
20 Sep — 11 Nov, 2017

GOLD digital assets with buy-back at the current gold price, guaranteed by physical gold and ETF.

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CRYPTOPING
BTC 1000
25 May - 24 Jun 2017

Bot for traders, which analyzes market movements, statistics, news, and social media, and gives buy and sell signals for crypto assets.

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CrypViser
4 025 989 USD
20 May - 30 Jun 2017

Disruptive, encrypted all-in-one network for social and business communication.

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